Try World Cup

In most countries, both the name of the game sound. Words like football, fussball, futbol, futebol ... not only sounds the same, they are the same party. The United States, however, they call it football. Major League Soccer (MLS) as American League professional soccer for some time.

Unlike other major league sports American MLS does not dominate public attention the sport worldwide, nor the champion crowned as the 'World Champion'. MLS has been a constant development. Does winning major public and media attention to the world cup? No!

Football as the 2nd, 7th or sport 10th most popular in the United States does not distinguish, the American public continue to follow the NFL, MLB, NHL and NBA. World public opinion would follow those leagues with the same attention if sports competitions in the world.

In recent years, globalization of media, the sports scene began to change in this process, English football, Premier League, describes itself as "The Greatest Show on Earth" and is actually the world's most popular and most watched sporting league, with an audience present world half a billion people and media income for the years 2007 to 2010 over 5 billion dollars.

If the world will be watching football leagues like English Premier League or the Spanish Liga, which will focus on sports league as other major U.S. domestic audiences? , A part of the American public turn to watch foreign leagues as well? These questions of football is a problem in American sport.

Occasionally, officials MLS awaken the sleeper, in the shadow of the top 4 U.S. major leagues during the World Cup takes place and it is clear how football is huge in terms of global public interest, the attention of developers media.

If the noise around adjustment World Cup, MLS back into somnolence. It was not like after the World Cup 2006 in Germany when the world public had a clear picture of football stadiums, modern European, multi-million player contracts ... viewers worldwide has influence on football sport.

This time it is not the MLS, at the initiative of promoting the MLS to see all professional sports in the U.S. entertainment industry. Is a chance for the economy where money in the world revolves around football was too big to be beaten or thrown out.

In the summer of 2007, American football tried to regain the World Cup by storm by offering David Beckham a contract for 250 million dollars, the player's contract the most expensive in the history of the sport, some have described as the deal for Beckham bring to America is considered the largest in sports history. MLS has sent a message to the world.

In midsummer, when the European leagues were among the seasons and the water was still, MLS had the desired exposure news dominated by the family move Beckham to Los Angeles. Did the stories of the world to catch the football media and public attention is for the MLS? No!

Worth 250 million dollars exposure in the long term? Time will tell. It was autumn, European and international competitions are flourishing, the World Championship News publish fewer articles about Beckham, LA Galaxy and MLS. The worst things LA will only make the playoffs, thus lessening the media to write.

The league, which has a total loss of over 350 million dollars during the first 8 years after its creation (Business Week 2004 report), where currently only two teams are the LA Galaxy and FC Dallas with more benefit 3 the team expects to be profitable within a year of 250 million dollars of